STARTUP DI IMPRESA E MODELLI DI BUSINESS
Academic Year 2019/2020 - 3° Year - Curriculum A
Teaching Staff: Paolo LORETO
Credit Value: 6
Taught classes: 24 hours
Exercise: 24 hours
Term / Semester: 1°
Credit Value: 6
Taught classes: 24 hours
Exercise: 24 hours
Term / Semester: 1°
Learning Objectives
1) learning start-up processes and start-up innovation;
2) learning competencies in the management innovation applications (tecnonological and organizazional-managerial)
3) to create core competencies in business planning
Course Structure
- Frontal lections
- Applications
- Seminars
- Case studies
Detailed Course Content
- management innovation
- start-up law
- business model
- business planning
- business model canvas
- swot analysis
- pest analysis
- financial structure
- business project
- revenue model in start-ups
- team bulding
Textbook Information
BOOK:
SCHILLACI C.E., ROMANO M., “Straight up. Percorsi strategici per nuove imprese”, Milano, McGraw- Hill Education, 2016.
Materiale didattico integrativo fornito dal docente durante il corso disponibile su STUDIUM
Materiale didattico
- BORELLO, K. A., “Excellent business plan”, 6a edizione, Hoepli, Milano, 2015
- Dispense del corso a cura del docente disponibili su STUDIUM dopo le lezioni