STARTUP DI IMPRESA E MODELLI DI BUSINESS
Academic Year 2018/2019 - 3° Year - Curriculum A
Teaching Staff: Alessandro Basile
Credit Value: 6
Taught classes: 24 hours
Exercise: 24 hours
Term / Semester: 1°
Credit Value: 6
Taught classes: 24 hours
Exercise: 24 hours
Term / Semester: 1°
Learning Objectives
1) learning start-up processes and start-up innovation;
2) learning competencies in the management innovation applications (tecnonological and organizazional-managerial)
3) to create core competencies in business planning
Course Structure
- frontal lections
- applications
- seminars
- case studies
Detailed Course Content
- management innovation
- start-up law
- business model
- business planning
- business model canvas
- swot analysis
- pest analysis
- financial structure
- business project
- revenue model in start-ups
- team bulding
Textbook Information
BOOK:
BORELLO, A. Il business plan, MacGraw-Hill, Milano, 2009
SORRENTINO M., Le nuove imprese, CEDAM, Padova, 2003
Materiale didattico
- BOOK
- Dispense – Basile A. Management Innovation e competitività d’impresa: processi, capacità e strumenti di Direzione aziendale. – CESDA 2017 – Cap 1 – Cap 2 – Cap 3.
- Dispense – Baglieri D., Dagnino G., Faraci R. Economia e gestione delle imprese: capacità, processi, competitività – ISEDI 2013 : Cap 3
- presentations in PPT.